Biography:

Ken Croken is an attorney and health care marketing executive at TAG Communications. Prior to joining the TAG health care marketing team, he was the chief marketing officer at Genesis Health System. Croken has presented at national conferences as well as many Iowa and Illinois hospital association conferences and currently teaches health care marketing and sales at St. Ambrose University.

Don Farber is the chief creative and digital officer at TAG Communications. In this role, he supervises the collaborative TAG team of designers, social, email, web development and digital productions specialists.